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SWITCH

 

SWITCH: A Change Management Workshop

Friday, April 12 | 2:20 p.m. – 5:15 p.m

 

Why is change so hard? The primary obstacle is a conflict that’s built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller SWITCH. Research shows that our minds are ruled by two different systems — the rational mind and the emotional mind — that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something in the chapter; the emotional mind loves the comfort of the “we’ve always done it this way”. This tension can doom a change effort — but if it is overcome, change can come quickly.

 


Join us at #AFLVWest for SWITCH, to learn the following:

  • Why some changes are excruciating, and others are easy.
  • Why most organizational changes never really get the momentum they need.
  • How to break through the "decision paralysis" that can doom a change effort.
  • How to spot and clone the “bright spots” that can point the way forward; why knowledge is not enough to spark change - and what WILL spark it.
  • How tweaking the environment in minor ways can trigger big changes in behavior.

 

By the end of this workshop, you’ll be able to tackle a major change challenge of your choice!

 

Participation Guidelines:

  • Participation is limited to 100 professionals.

 

Facilitated by: Susan Heath Hays | Cost Per Participant: $20

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